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Sr. Director, Demand Generation

Prelay LogoPrelay


Date Posted

09 Mar, 2023

Salary Offered

$145000 — $170000 yearly

Job Type

Full Time

Experience Required

6+ years

Remote Work

Allowed

Stock Options

No

Vacancies

1 available


Prelay’s Team Selling platform helps the world’s fastest-growing technology companies surpass their revenue goals. In a distributed world, revenue teams need better ways of running large, complex deals, without fumbling deliverables or context that can result in delays and slippage. We bring people and process together in one platform that integrates with widely-used software, providing unparalleled visibility and alignment for all teams involved in the deal, including sales, presales, revops, leadership, and beyond.

We’re a category-creating, fast-scaling, well-funded startup with a global presence. Our solution has attracted investment from top-tier investors such as General Catalyst, NEA, Y Combinator, SV Angel, and Liquid2 Ventures (Joe Montana) as well as GTM executives from Datadog, Databricks, Box, Dropbox, Palantir, and SAP.

Join our mission and help us transform how revenue teams work together to drive growth like never before. 

About the role

We're looking for a Sr. Manager, Demand Generation to join our marketing team. Reporting directly to the CEO, in this role you will develop, lead and execute Prelay’s strategies to drive lead and pipeline generation and ensure a strong presence in the market. You will work closely with our Sales team and Content Marketing Director to effectively generate the right leads and support them through the sales journey. This is a rare opportunity to help define and execute on core company marketing strategies and build drivers for consistent growth patterns. The ideal candidate will be extremely entrepreneurial, with a strong track record of driving leads and revenue for SaaS companies. 

What you’ll do

  • Manage the corporate website and social media, in close collaboration with the internal team and external consultants.
  • Work closely with sales to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
  • Develop and manage marketing budget thoughtfully based on high-converting channels.
  • Majority of the role will be defining and building the complete funnel growth strategy playbook from lead generation to retention & renewals.
  • Define, test, and produce high-conversion leads within the most optimal Prelay lead sources for now (short tail) and build for the future (long tail).
  • Drive high velocity tests for frequent learningsSurpass demand generation growth goals each month to provide strong key persona focused leads to our Sales team.
  • Leverage tools like email marketing tools, SEO tools, Google Analytics, CRM, and others you deem critical in the Marketing funnel
  • Drive inbound marketing leads through key channels.
  • Build needed reports, tracking in SFDC, Marketing systems, etc.
    Pinpoint potential new growth motion opportunities alongside of the CEO.

What you'll bring:

  • 5+ years experience in B2B SaaS
  • Proven experience and success in traffic generation and ad operations (often takes 5+ years of digital experience).
  • Surpasses (well-defined) MQL goals each month to start
  • Ability to strategize, build out plans, and execute Impressive strategic and creative thinking throughout complex problems
  • Embraces and thrives under ambiguity - we’re a small startup after all!Intellectual curiosity, high ambition, growth & owner mindset
  • Great to have: experience at an early stage startup

About Prelay

Prelay Logo

Team Selling Platform

Company Size: 11 - 50 People
Year Founded: 2019
Country: United States

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