Speedscale is seeking a Head of Growth Marketing that is proactive and passionate about approaching new customers and building awareness about our solution. You’ll partner with the founders to shape the Growth Marketing strategy. If you enjoy the entrepreneurial spirit and working in a Silicon Valley-style startup, Speedscale may be the place!
To be considered for this position a successful candidate ideally enjoys being challenged, presents proven skills and knowledge selling to software engineers, and works in a results-oriented work environment hand-in-hand with the founders. The ideal candidate will need to be someone who is proactive and works well individually as well as with the team. This individual must be personable, organized, dependable, and have excellent communication skills.
The Job
- Develop goals closely with the founders to create lead generation channels
- Use analytics tools to understand performance so that you can measure attribution, double down on what works and improve.
- Run high-impact campaigns and experiments, from idea to execution
- Forecast, measure, analyze, and report trends in data to obtain marketing and product insights on user behavior
- Identify best-fit customers by segments, verticals using tools like Google Analytics, ZoomInfo, Hubspot/Salesforce and Ahrefs
- Leverage insights to drive experiments and growth (website/landing page views, free trials)
- Generate PQLs (Product Qualified Leads) through highly valuable content, self-serve documentation, and how-to’s for PLG (Product Led Growth)
- Iteratively eliminate product onboarding friction and increase conversion rates
We're Ideally Looking For:
- 4+ years minimum of marketing experience with a proven track record of achieving measurable results
- Experience developing initial GTM metrics, lead pipeline and campaigns for pre-Series A startup
- Experience at SaaS companies, with a focus on Developer/Engineer buyer persona
- Experience with CRM and marketing automation tools such as Hubspot, Google Analytics; experience with FullStory or Google AdWords is a plus
- Knowledge of growth marketing fundamentals such as lead generation forms, email marketing, drip campaigns, and deliverability
- Metrics forecasting experience is a plus – you know your way around a spreadsheet
- Self-starter that takes initiative and ownership, biased towards action, spots opportunities for improvement
Why Work For Speedscale?
Speedscale is improving the lives of software engineers with the capabilities of Production Traffic Replication. Production Traffic Replication helps engineers build resilient cloud-native apps by simulating production conditions, multiplying traffic or mocking 3rd party dependencies. Speedscale is revolutionizing how microservices are validated in software development.
What To Expect:
- Immediately see the results of your hard work — startups move fast!
- Opportunity to make a huge impact with equity upside
- Flexible hours and unlimited vacation
- Strong team culture with hybrid work environment; opportunity to work from Atlanta office one day a week
- Strong Company Values
- Integrity
- Attitude of Service
- Respect
- Resourceful
- Work side-by-side with Founders, actively lead business and product direction, architecture, and tooling
- Competitive salary and health, dental and vision insurance
Speedscale
