Growth Marketer and Marketing Operations Manager (remote or on-site in SF; some experience pref.)

Wanderlog helps make leisure travel easier. We believe that travel makes the world better, and are building tools that lower the bar to it. Our first product is a mobile and web app for planning trips, and we're currently the top result for "vacation planner" on web, iOS, and Android.

We’ve raised funding from Y Combinator and General Catalyst, and have grown to become one of the most popular travel planing apps out there.

Our founders are twin brothers. Peter worked as an engineer at Stripe and a consultant at McKinsey, and Harry as a product manager at Google. We’re an engineering and product-driven team: the founders studied computer science at Yale, were featured in the New York Times and have built successful, bootstrapped travel companies (BookWithMatrix and All the Flight Deals) with products people love before starting Wanderlog.

We’re currently a team of 8, including 7 engineers (counting Peter and Harry as engineers) and 1 designer.

We also love traveling. Whether it’s a short hop to Austin, Seattle, or New Orleans; or a longer jaunt to Australia, Hawaii, or Banff National Park (all places members of the team have traveled to in the past year!), travel broadens our horizons, builds empathy, allows us to bond with others on our trip! We’re working to bring these experiences to more of the world.

What you’ll do:

We’re looking to hire our first and only dedicated business hire, with a focus on Growth & Marketing but also as a jack-of-all trades working on operations, non-technical projects, and more. You’ll be expected to:

• Work closely with our engineers and co-founders. We’re a small team of 8, so you’ll get to know the full team!
• Document and formalize processes for various tasks, and hire contractors or work with engineers to spec out automation for them.
• Rigorously and quickly analyze performance of marketing campaigns, acquisition funnels, and retention to recommend improvements and inform engineering priorities.
• Do market research into competitors and synthesize the information into next steps and suggested new initiatives.
• Shape our marketing strategy by experimenting with different marketing channels (with a focus on unpaid, organic channels, especially with SEO and outreach to bloggers and influencers.)
• Reach out to blogs, websites, and other sites whose users can benefit from partnerships and featuring Wanderlog.
• Pitch press and do PR work on new launches, one-off topical features (e.g., our COVID travel restrictions map)
• Write articles about travel and travel technology for Wanderlog that would be useful to travelers more broadly.

This position is a full-time role reporting to the co-founders at Wanderlog headquarters in San Francisco, and can either be remote or on-site.

You may be a good fit if you:

• Have previous general business experience, e.g., from consulting, finance, or any other jack-of-all-trades jobs.
• Have marketing experience: broadly, you’ve successfully tried to get people to join a club, use a product, or try something new before.
• Are analytical: you can make sense of data in an Excel spreadsheet or on an online dashboard.
• Are action-oriented: you try to quickly test your ideas and get things done.
• Are a good communicator: an important part of any marketing role is being able to independently write marketing copy, outreach emails, etc.
• Are entrepreneurial: excited about joining a small, high-growth team and talking to users and other travelers, and wearing a variety of hats.
• Love travel and believe in it as a positive force personally and for the world.

What’s it like to work here?

We’re an engineering and product-heavy team. Travel’s something everyone does, and we love using the tools we build. A typical week’s work involves talking to users, prioritizing tasks on a kanban, designing on Figma, and building and shipping them continuously.

We believe in work-life balance. If you're remote, we love taking time to get to know each other at our daily check-ins where we don't just talk about work, but also our lives! At our San Francisco Hayes Valley office, we stop working and eat together for lunch. We work reasonable hours, and make time for working out and enjoying life with friends and family. We love travel and believe it rejuvenates us and makes us better people.

Our hiring process

We’ll start out by requesting a writing sample and a take-home analysis project. Afterwards, we'll have two interviews:

• One interview about your past experience and a presentation of your take-home analysis project
• One interview with a Google Sheets/Excel/data analysis case and a live-writing exercise where we do some typical business writing or email writing

Founders and team

Peter Xu and Harry Yu are twin brothers. Peter shuttled between Los Angeles, Houston, New York, Tokyo, and Hong Kong as a consultant at McKinsey before settling down at Stripe as a full-stack engineer, where he worked closely with support teams to build tools that made support agents’ work more productive.

Harry worked at Google as a product manager for the past 5 years on Hotel Search, Chrome, and finally Google Assistant for the past three, where he was one of the early PMs on the team. Our other full-time team members are Tuyet (engineer, formerly MIT, out of Boston), Namphuong (designer; formerly a designer at Doordash), Shine (engineer, University of Washington), and Elise (engineer, University of Toronto).

Before building Wanderlog, Peter and Harry had built Coursetable (featured in the New York Times) and travel sites All the Flight Deals (a flight deals aggregator) and BookWithMatrix (a power-traveler flight search tool), which together make over $600,000 in monthly flight bookings.