Demand Generation Lead

Learn about us and our openings here.

About the role

As our demand generation lead you will work closely with the CEO, be a critical part of our core team and have a huge influence over the direction of the company. We will compensate you well, invest deeply in your development, and do everything we can to make sure this is an incredible work experience for you.

In this role you’ll be responsible for all demand generation activities — this includes driving (or working with our agency partners) on paid acquisition, content, webinars, landing page optimization, and more. You should bring a technical mindset to these activities and be comfortable building dashboards in tools like Amplitude, interpreting results, and doing experiments.

Who you are

• You have good values.  You have high integrity. You understand why diversity matters and make others feel like they belong.

• You're a generalist. You have experience launching multiple marketing initiatives from scratch.

• You're pragmatic. You have a solid grasp of how to best use your time— when to go deep yourself, when to work with a partner, and when to bring on a team members.

• You're hardworking.  You understand that building a category-defining company requires people that work smart and that also work hard.

• You're experienced.  You have 2+ years experience in marketing, ideally at an early-stage technology company.

• You're a talented written communicator.  You lean on the side of over communication and strive in an environment that values written communication.

What you'll do

• You'll lead paid growth initiatives. You'll own the relationship with our growth marketing agency (Google & Facebook) and are responsible for ultimate campaign execution. You'll explore additional agency partnerships and bring paid growth in-house if it makes sense.

• You'll start our webinar program. You'll host weekly live demos and webinars on topics that are interesting to our customers.

• You’ll build dashboards. You’ll own and tune our Amplitude dashboards, and derive insights to decide what to invest in more.

• You'll learn about startups. Aside from your core work, you'll have the opportunity to get involved in other areas - marketing, growth, support, ops, etc.