|Employment Type||Full Time Job|
|Vacancies Available||1 available|
Work with a multinational startup backed by some of the world-best VCs
Opportunity to join a key role in the growth team
Our client is a Fintech startup backed by a top global incubator. Headquartered in Singapore with operations across South East Asia, they provide small and medium businesses convenient financial services including debit and credit card products, digital banking and cash management systems.
In the Digital Marketing Specialist role, you will be a key player in the growth team. You will be working closely with the creative and product team and be responsible for the acquisition funnel and building out the digital channels of tractions.
You will also be responsible for:
Developing strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploying successful marketing campaigns and owning their implementation from ideation to execution
Experimenting with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
Producing valuable and engaging content for our website and blog that will attract and convert our target groups
Building strategic relationships and partnering with key industry players, agencies and vendors
Measuring and reporting performance of marketing campaigns, gaining insights and assessing them against goals.
You have at least 1 year experience in a Marketing role.
You have hands-on successful experience in managing one of these traction channels while possessing knowledge in others: SEO, Paid Marketing (SEM and Display Ads) and Content Marketing
You have demonstrated experience in identifying target audiences and creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
You have solid knowledge of website analytics tools (e.g., Google Analytics, Mixpanel, Facebook Analytics)
You possess experience in setting up and optimising paid campaigns in Google Ads, Facebook Ads, and/or LinkedIn Ads
You have good taste, a sense of aesthetics and a love for great copy and witty communication
You are up-to-date with the latest trends and best practices in online marketing and measurement
You have the right attitude that is required to learn
You pay strong attention to detail and have strong analytical skills.
Business gains have been wiped out by the pandemic.
Virgin Atlantic is seeking protection under chapter 15 of the US bankruptcy code
The acquisition is said to be over $80 million
Most of them have taken out a loan.
The company added $200 billion to their value this year.