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Latest News on Advertising

Facebook now offering cash and advertising credits grant for Malaysian companies.

Eligible companies will receive a grant of cash and advertising credits.

Alfred LeeOct 06, 2020

Buzzfeed shuts down in UK and Australia; will focus on US news instead.

Due to company's pressures on the advertising-funded business model

Alfred LeeMay 15, 2020

Brandlah sets up RM3.1 million advertising fund for SMEs.

Shortlisted SMEs will receive RM30,000 in advertising value.

Alfred LeeMay 03, 2020

Tiktok owner’s digital advertising revenue surpasses Tencent and Baidu

ByteDance is China's most valuable startup today.

Ismawati AsmatNov 26, 2019

We should be getting paid to use Facebook and Google

Advertising makes up the bulk of Google and Facebook’s revenue.

BEAMSTARTMar 10, 2018

A Japanese startup wants to put advertising on the moon

The space travel startup Ispace Inc. just wrapped up a new round of funding that nets the Japan-based company more than $90 million

BEAM TeamDec 26, 2017

Yet again Alphabet proved being a one-trick pony can be a very lucrative business

Alphabet announced its third-quarter earnings today (Oct. 26), and yet again, it brought in a ton of cash, almost entirely from Google’s advertising business.

BEAM TeamOct 27, 2017

Advertisers Need to Stop Chasing Engagement and Get Back to Focusing on Awareness

Advertising is no longer about persuasion so much as simply hoping to be noticed and remembered. Lodge yourself in people's memory, not their social feeds

BEAM TeamAug 05, 2017

Advertising giants leave little room for adtech startups, and VCs are noticing

VCs are increasingly shying away from advertising technology investments.

BEAM TeamJun 16, 2017

5 Lessons From the Great Pepsi Shakeup

Hitching your advertising to a trendy topic has great potential, both for better and worse.

BEAM TeamMay 05, 2017

Instagram Stories Is Likely to Become a Powerful Marketing Tool

Stories is potent and affordable medium for providing an immersive advertising experience.

BEAM TeamJan 17, 2017

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