Influencer marketing is a proven method that marketers use to promote their products and services. That’s because influencer marketing has the potential of generating eleven times higher ROI than outbound marketing. Because of this increased effectiveness, brands especially like to work with influencers when launching new and unknown products. They can significantly elevate your brand by building hype about the product and building trust among your target audience. My intention behind writing this article is to talk about how you can leverage influencers specifically for your product launch. Let’s take a look: 1. Have them create a story about your… This story continues at The Next Web
Uber Technologies Inc Chief Product Officer Jeff Holden is leaving the ride-hailing company, an Uber spokesman told Reuters on Thursday, the latest of more than a dozen senior executives to depart since last year.
Just days after North Korea announced it was suspending its testing programme, scientists revealed that the country’s underground nuclear test site had partially collapsed. This assessment was based on data gathered from smaller earthquakes that followed North Korea’s biggest nuclear test in 2017. A new study published in Science has now confirmed the collapse using satellite radar imaging. The collapse may have played a role in North Korea’s change in policy. If correct, and with the hindsight of this research, we might have speculated that the North Koreans would want to make such an offer of peace. This shows how… This story continues at The Next Web